Top 5 Business Benefits of Migrating from Salesforce Classic to Lightning
When talking about salesforce lightning, it is a framework based on components for developing applications on the Salesforce CRM. Businesses that are uncomfortable with coding but want to establish and maintain a digital presence through websites can use the component-based framework to lead their way. The recently upgraded version- lightning resolves the issues faced in the earlier version- Salesforce Classic. This article talks about the benefits of migrating from Salesforce classic to lightning.
· Sales Automation:
It is almost impossible to maintain 100 percent efficiency when it comes to converting leads into sales. Although unique strategies are designed by the organizations to improve the conversion rate, the result might not turn out to be as expected. It is the lightning version that automates the sales process with its updated version. The feature named ‘Sales Path’ is used to automatically design the sales pipeline of the business.
· Fast App Development:
Designing and developing applications has never been much easier than this. One of the major benefits of the salesforce lightning is that it is a component-based platform that allows the integration of components that are already built by the Salesforce partners and use the same in the application. The best part of using such a platform is that one just needs to drag and drop the components to use them. This particular process helps the business design a high-quality application without investing extra time.
· Third-party integration:
There are several components present in this particular platform that is increasingly developed and made available on the Salesforce AppExchange platform. Therefore, it is unimaginable to miss the requirements of the business. However, if the business misses them, it can still integrate customized components using third-party sources. Salesforce better understands the modern requirements of the business and thus, the CRM platform allows the organizations to integrate third-party components effortlessly.
· High-Quality Leads:
Now that not much time is spent on developing applications and funneling the sales process, a company can spend the saved time on Einstein AI Technology. What this technology does is understand the requirements and goals of the company while tracking down the possible lead. With tracking down, all possible leads including their sales choices, interactions, and behavior are actually tracked down by the technology.
· Information privacy:
No matter what, it is a must for any framework to have privacy as the pinnacle feature. No entrepreneur will want someone breaching the policies and sneaking into his business information. This fact was understood by Salesforce and thus, in the updated lightning version, the major focus is diverted to privacy. The individual components present in the lightning framework are not capable of interacting with one another which further eliminates the possibility of malicious activities.
The above-listed benefits of salesforce lightning will not only provide a clear view of the big picture involved in the businesses but also help in laying down the foundation to reach the same. Needless to say, the transformation process will create a work gap in between but the future of the business will be bright.